Business process re-engineering is fundamentally about redesigning an organization's existing processes to significantly enhance performance. This involves analyzing and rethinking the way work is done to improve customer service, cut operational costs, and enhance overall efficiency. The goal is to eliminate inefficient processes and create streamlined workflows that can better serve the organization’s strategic objectives.
When an organization undertakes business process re-engineering, it typically looks for comprehensive changes rather than superficial adjustments. This can include overhauling entire processes, integrating new technologies, or even reassigning roles and responsibilities to optimize the flow of work. By focusing on enhancing performance, organizations can achieve greater agility and responsiveness in their operations.
The other choices do not fully encapsulate the breadth of business process re-engineering. For instance, creating a stricter compliance process may address governance and compliance needs but does not inherently lead to performance enhancement. Similarly, simply improving product delivery times is a narrow focus that doesn't consider the overall effectiveness of business processes. Lastly, while automating existing workflows can be a component of process re-engineering, it does not encompass the necessary redesign aspect that is central to achieving significant improvements in performance.